{"id":29753,"date":"2015-01-21T00:40:58","date_gmt":"2015-01-21T06:40:58","guid":{"rendered":"http:\/\/deafnetwork.com\/wordpress\/?p=29753"},"modified":"2015-01-21T00:44:34","modified_gmt":"2015-01-21T06:44:34","slug":"nad-and-pepsico-select-treshelle-edmond-to-bring-asl-to-super-bowl-xlix","status":"publish","type":"post","link":"https:\/\/deafnetwork.com\/wordpress\/blog\/2015\/01\/21\/nad-and-pepsico-select-treshelle-edmond-to-bring-asl-to-super-bowl-xlix\/","title":{"rendered":"NAD and PepsiCo Select Treshelle Edmond to Bring ASL to Super Bowl XLIX"},"content":{"rendered":"

\"super<\/a><\/p>\n

National Association of the Deaf and PepsiCo Select Treshelle Edmond to Bring ASL to Super Bowl XLIX<\/strong><\/p>\n

Deaf Actress Treshelle Edmond to Perform National Anthem and “America the Beautiful” During Pregame Festivities at University of Phoenix Stadium<\/p>\n

NEW YORK, Jan. 16, 2015 \/PRNewswire\/ — The National Association of the Deaf (NAD) and PepsiCo announced today that actress Treshelle Edmond has been selected to bring the beauty of American Sign Language (ASL) to one of the most popular sports and entertainment events of the year \u2013 Super Bowl Sunday.<\/p>\n

Earlier today the National Football League and NBC announced that Edmond will be joining Tony award-winning actress and singer Idina Menzel in performing the National Anthem and platinum-selling singer-songwriter John Legend in performing “America the Beautiful” during the Super Bowl XLIX pregame festivities at University of Phoenix Stadium in Arizona.<\/p>\n

“Few things bring Americans together like the Super Bowl,” said NAD CEO Howard A. Rosenblum. “No matter what team we are rooting for, we gather together to share the excitement of the game, the humor of the ads and the passion of the performances that are all such an integral part of Super Bowl Sunday. With ASL as part of the pregame festivities, the NFL and NBC ensure that all Americans including those who are deaf and hard of hearing can enjoy the Super Bowl experience equally.”<\/p>\n

PepsiCo’s sponsorship of Treshelle Edmond as the ASL artist at Super Bowl XLIX is the latest effort in an on-going partnership with the NAD to advance awareness of ASL and promote inclusivity in media and pop culture.<\/p>\n

About the National Association of the Deaf<\/p>\n

The National Association of the Deaf (NAD) is the nation’s premier civil rights organization of, by and for deaf and hard of hearing individuals in the United States of America. Established in 1880, the NAD was shaped by deaf leaders who believed in the right of the American deaf community to use sign language, to congregate on issues important to them, and to have its interests represented at the national level. These beliefs remain true to this day, with American Sign Language as a core value.<\/p>\n

The advocacy scope of the NAD is broad, covering a lifetime and impacting future generations in the areas of early intervention, education, employment, health care, technology, telecommunications, youth leadership, and more \u2013 improving the lives of millions of deaf and hard of hearing Americans. The NAD is a 501(c)(3) nonprofit organization supported by the generosity of individual and organizational donors, including corporations and foundations. http:\/\/www.nad.org<\/a><\/p>\n

About PepsiCo<\/p>\n

PepsiCo products are enjoyed by consumers one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $66 billion in net revenue in 2013, driven by a complementary food and beverage portfolio that includes Frito-Lay, Gatorade, Pepsi-Cola, Quaker and Tropicana. PepsiCo’s product portfolio includes a wide range of enjoyable foods and beverages, including 22 brands that generate more than $1 billion each in estimated annual retail sales.<\/p>\n

At the heart of PepsiCo is Performance with Purpose \u2013 our goal to deliver top-tier financial performance while creating sustainable growth in shareholder value. In practice, Performance with Purpose means providing a wide range of foods and beverages from treats to healthy eats; finding innovative ways to minimize our impact on the environment and reduce our operating costs; providing a safe and inclusive workplace for our employees globally; and respecting, supporting and investing in the local communities where we operate. For more information, visit http:\/\/www.pepsico.com<\/a>.<\/p>\n

About Treshelle Edmond<\/p>\n

Treshelle Edmond is a deaf actress who has guest starred in two television shows: House, M.D. and Glee. She also had a prominent role in a successful Deaf West Theater production of Spring Awakening. Born in San Bernardino, California, she attended school in Birmingham, Alabama and in Los Angeles, California where she was an All Star and All American Cheerleader. As a member of the All Star cheerleading team, Treshelle cheered in the Orange Bowl in Miami, Florida. She regularly does community service with various organizations like the Foundation for Junior Blind and the Zuma Beach clean up program. She has received awards from the City of Los Angeles for her dedication to the DEAFestival-Los Angeles and her contributions to the deaf and hard of hearing community.<\/p>\n

SOURCE PepsiCo<\/p>\n

SOURCE:<\/p>\n

http:\/\/www.prnewswire.com\/news-releases\/national-association-of-the-deaf-and-pepsico-select-treshelle-edmond-to-bring-asl-to-super-bowl-xlix-300021773.html<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

National Association of the Deaf and PepsiCo Select Treshelle Edmond to Bring ASL to Super Bowl XLIX Deaf Actress Treshelle Edmond to Perform National Anthem and “America the Beautiful” During Pregame Festivities at University of Phoenix Stadium NEW YORK, Jan.…<\/p>\n

Read more 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NFL, PepsiCo and CBS Announce Marlee Matlin to Perform ASL at Super Bowl 50","author":"Grant Laird Jr","date":"February 22, 2016","format":false,"excerpt":"\u00a0 NAD, NFL, PepsiCo and CBS Announce Marlee Matlin to Perform ASL at Super Bowl 50 February 2, 2016 Academy Award Winner Marlee Matlin to perform National Anthem during pregame festivities at Levi\u2019s Stadium for Super Bowl 50 SANTA CLARA, February 2, 2016 \u2013 The National Association of the Deaf\u2026","rel":"","context":"In "General"","block_context":{"text":"General","link":"https:\/\/deafnetwork.com\/wordpress\/blog\/category\/deaf-news\/"},"img":{"alt_text":"MM","src":"https:\/\/i0.wp.com\/deafnetwork.com\/wordpress\/wp-content\/uploads\/2016\/02\/MM-257x300.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":17499,"url":"https:\/\/deafnetwork.com\/wordpress\/blog\/2012\/02\/03\/super-bowl-xlvi-pepsico-and-the-nad\/","url_meta":{"origin":29753,"position":1},"title":"Super Bowl XLVI: PepsiCo and the NAD","author":"Grant Laird Jr","date":"February 3, 2012","format":false,"excerpt":"Super Bowl XLVI: PepsiCo and the NAD The National Association for the Deaf (NAD) and PepsiCo announce that the NAD Miss Deaf America, Rachel Mazique, will perform the National Anthem and America the Beautiful in American Sign Language (ASL) at the upcoming Super Bowl XLVI in Indianapolis on February 5,\u2026","rel":"","context":"In "General"","block_context":{"text":"General","link":"https:\/\/deafnetwork.com\/wordpress\/blog\/category\/deaf-news\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":25964,"url":"https:\/\/deafnetwork.com\/wordpress\/blog\/2014\/01\/21\/nad-and-pepsico-tap-amber-zion-to-bring-asl-to-super-bowl-xlviii\/","url_meta":{"origin":29753,"position":2},"title":"NAD and PepsiCo Tap Amber Zion to Bring ASL to Super Bowl XLVIII","author":"Grant Laird Jr","date":"January 21, 2014","format":false,"excerpt":"National Association of the Deaf and PepsiCo Tap Amber Zion to Bring ASL to Super Bowl XLVIII January 21, 2014\u00a0 NEW YORK, Jan. 21, 2014 \/PRNewswire\/ -- The National Association of the Deaf (NAD) and PepsiCo (NYSE:PEP) announced today that after an extensive search actress Amber Zion has been selected\u2026","rel":"","context":"In "General"","block_context":{"text":"General","link":"https:\/\/deafnetwork.com\/wordpress\/blog\/category\/deaf-news\/"},"img":{"alt_text":"Super Bowl 48 logo","src":"https:\/\/i0.wp.com\/deafnetwork.com\/wordpress\/wp-content\/uploads\/2014\/01\/Super-Bowl-48-logo.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":21709,"url":"https:\/\/deafnetwork.com\/wordpress\/blog\/2013\/02\/03\/asl-artist-john-maucere-to-perform-national-anthem-pre-game-at-super-bowl-xlvii-2\/","url_meta":{"origin":29753,"position":3},"title":"ASL Artist John Maucere to Perform National Anthem Pre-Game at Super Bowl XLVII","author":"Grant Laird Jr","date":"February 3, 2013","format":false,"excerpt":"ASL Artist John Maucere to Perform National Anthem Pre-Game at Super Bowl XLVII NEW ORLEANS, February 1, 2013 \u2013 The National Association of the Deaf (NAD) and PepsiCo are partnering up to expand the inclusivity of Super Bowl XLVII. PepsiCo has teamed up with NAD to bring John Maucere, an\u2026","rel":"","context":"In "General"","block_context":{"text":"General","link":"https:\/\/deafnetwork.com\/wordpress\/blog\/category\/deaf-news\/"},"img":{"alt_text":"pepsiconadlogos_2","src":"https:\/\/i0.wp.com\/deafnetwork.com\/wordpress\/wp-content\/uploads\/2013\/02\/pepsiconadlogos_2.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":22175,"url":"https:\/\/deafnetwork.com\/wordpress\/blog\/2013\/03\/11\/pepsico-enable-and-nad-successfully-host-john-maucere\/","url_meta":{"origin":29753,"position":4},"title":"PepsiCo Enable and NAD Successfully Host John Maucere","author":"Grant Laird Jr","date":"March 11, 2013","format":false,"excerpt":"PepsiCo Enable and NAD Successfully Host John Maucere Click here to view YoutTube video: http:\/\/youtu.be\/0Od-m4xxJbU [NOTE: SEE VIDEO DESCRIPTION AND TRANSCRIPT BELOW] The National Association of the Deaf (NAD) and PepsiCo EnAble jointly present a video that showcases John Maucere touring about New Orleans during the weekend of the Super\u2026","rel":"","context":"In "General"","block_context":{"text":"General","link":"https:\/\/deafnetwork.com\/wordpress\/blog\/category\/deaf-news\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2875,"url":"https:\/\/deafnetwork.com\/wordpress\/blog\/2008\/02\/04\/nad-salutes-pepsico-for-its-super-bowl-ad-in-asl\/","url_meta":{"origin":29753,"position":5},"title":"NAD Salutes PepsiCo for its Super Bowl Ad in ASL","author":"Grant Laird Jr","date":"February 4, 2008","format":false,"excerpt":"NAD Salutes PepsiCo for its Super Bowl Ad in ASL A News Release from the National Association of the Deaf Release Date: February 1, 2008 Contact: Anita B. Farb Director, Communications and Operations National Association of the Deaf Email: http:\/\/deafnetwork.com\/list\/lt.php?id=ZUtSBlUDU1EdCVNSVh8BB1AE NAD Salutes PepsiCo for its Super Bowl Ad in ASL\u2026","rel":"","context":"In "General"","block_context":{"text":"General","link":"https:\/\/deafnetwork.com\/wordpress\/blog\/category\/deaf-news\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/deafnetwork.com\/wordpress\/wp-json\/wp\/v2\/posts\/29753","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/deafnetwork.com\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/deafnetwork.com\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/deafnetwork.com\/wordpress\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/deafnetwork.com\/wordpress\/wp-json\/wp\/v2\/comments?post=29753"}],"version-history":[{"count":3,"href":"https:\/\/deafnetwork.com\/wordpress\/wp-json\/wp\/v2\/posts\/29753\/revisions"}],"predecessor-version":[{"id":29757,"href":"https:\/\/deafnetwork.com\/wordpress\/wp-json\/wp\/v2\/posts\/29753\/revisions\/29757"}],"wp:attachment":[{"href":"https:\/\/deafnetwork.com\/wordpress\/wp-json\/wp\/v2\/media?parent=29753"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/deafnetwork.com\/wordpress\/wp-json\/wp\/v2\/categories?post=29753"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/deafnetwork.com\/wordpress\/wp-json\/wp\/v2\/tags?post=29753"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}